Category Archives: TV

Tips and info for being great and looking good on TV

Hair: What A Difference A Part Makes!

Hair: What A Difference A Part Makes!

TV (and video) is a visual medium, so how you look has even more impact than in real life. Viewers engage with their eyes first, then their ears. If there’s ANYTHING distracting about how a person looks on TV, viewers won’t pay attention to what they say.

Jonah Goldberg, Senior Editor of The National Review, appears regularly as a broadcast expert. He has a unique hairline, dipping down into his forehead.

The characteristics of his hairline create some challenges. When Goldberg wears his hair slicked back or parted in the middle, his hairline is prominent and creates the illusion that his hair is thin. When his hair looks thin, his beard looks thin too.  This is very distracting when he appears on TV. It’s  hard to hear what he says about a topic when his hair attracts so much attention.

Recently, Goldberg changed his hair styling and parted it on the side. This was a brilliant move. When his hair is parted on the side, his bangs merge with his hairline and make an even frame for his face. With a side part, his hair looks full. He has more TV presence with a side part because his hair doesn’t pull attention away from his words.

You don’t have to have a perfect face, figure or physique to appear on TV. There is a solution to every TV “problem.”

PhotoGrid_1438346309734

Rising Fashion Stars

Rising Fashion Stars

    After four episodes of Fashion Star (ABC’s new reality show where designers compete to have their designs sold at H&M, Macy’s and Saks Fifth Avenue) two designers consistently rise to the top, episode after episode. Every single one of Sarah Parrott’s creations have been purchased by H&M. Her aesthetic is a modern take… Continue Reading

Be A Good TV Guest: Know Your Props

Be A Good TV Guest: Know Your Props

This is a great example of how to do a bad job on TV. Guest Jill Martin from Us Weekly appeared on the TODAY show to present (and get viewers excited about) her Valentine’s gift ideas. Jill usually does a great job, but today didn’t work out…and we can learn from her mistake. Great guests… Continue Reading

Cookie Cutter Images Don’t Work On TV

Cookie Cutter Images Don’t Work On TV

Shawn Laughlin of Caskata, is a successful business owner and designer of high-end, artisanal paper goods and table wear that are unique and spec-ta-cu-lar!! She recently appeared on The Nate Show – the perfect platform for Shawn to present her products to her target market. The information Shawn presented and the products she demonstrated were… Continue Reading

TV Lesson – Answer THE Question!

The Background: The Fashion World went nuts yesterday…nuts for Missoni at Target. Target has a history of collaborating with with high-end designers to bring great design and fashion to the masses at affordable prices. Yesterday, Target launched it’s biggest collection yet – a limited edition line from Missoni. Shoppers crashed Target’s website and mobile website… Continue Reading